About Healthcare Finance News
NEWS IS OUR FRANCHISE.
To healthcare financial managers, time is money. Long feature articles might be fine for a weekend read, but the all-news format of Healthcare Finance News gives readers useful information more efficiently.
And while our flourishing online news products have expanded the consumption of content online, Healthcare Finance News in print still remains the best brand-building vehicle available. As an integral part of the marketing mix, print advertising and custom publishing programs are also used to direct Web traffic and share knowledge.
Five reasons to include your print advertising in Healthcare Finance News:
- Our BPA-Audited circulation includes over 32,000 healthcare financial managers and other top executives
- 63.2% of our readers are not members of the HFMA, giving you the benefit of reaching both members and non-members*
- 79% find print advertising useful when making purchase decisions.*
- 91% of our readers recommend, specify, purchase or approve budgeting for products/services within their organization.*
- 99.3% hold C-level, senior management or financial management titles**
Sources:
*Healthcare Finance News Reader Report Card Study, July 2009
**BPA Worldwide Circulation Statement, July 2009
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